Love of the material, respect for tradition, together with a willingness to experiment are the driving forces behind every stage of manufacture, from the first contact with the clay up to the last firing. Creations are the fruits of love, tradition and innovative research in Montelupo Fiorentino, the land of ceramics. The clay, the glaze and colour bases are handled, reworked and mixed according to the rules dictated by the majolica tradition, following the criteria and sense of taste that constitute the secrets of this collection.